The best way to apply foundation on your face. ​How to apply and choose foundation correctly

To learn how to correctly apply foundation on your face step by step, you don’t have to attend expensive makeup courses. It is enough to study your face type, analyze the condition of your skin, purchase high-quality cosmetics and read the recommendations of experienced makeup artists. Makeup today ranks first in creating a woman's image. Only brave, self-confident girls can afford to leave the house without makeup. But this risk is unjustified. You need to remain beautiful in any situation, and a suddenly appeared pimple, which your friends will kindly point out, can unsettle you for the whole day.


To give your face a healthy glow, hide wrinkles and refresh it, check out the valuable advice from experts on applying and choosing foundation. Even one foundation already gives the image youth and freshness.

How to choose a foundation based on your skin type

To ensure that the foundation lies evenly on the skin and does not harm it, you need to follow the advice of makeup artists and dermatologists.

Oily and combination skin needs absorbents and sebum-regulating components. Therefore, when choosing a product, pay attention to the composition. Vitamins A and B, sulfur, zinc perfectly control the amount of sebum secretion. As a result, the oily sheen disappears. Overdrying is also excluded. To avoid the mask effect, you should not purchase a cream with a dense texture. Light emulsions with a mattifying effect are an excellent choice, as is cream powder. Foundation made in pencil form is also suitable for masking imperfections.

To further moisturize dry skin, you need to choose a foundation that contains moisturizing ingredients. This is hyaluronic acid, aloe extract. Moisture evaporates from the skin especially actively in the summer. The oils contained in the product give the skin elasticity and softness. Therefore, feel free to purchase a product with coconut, avocado and grape seed oil. The only drawback of the line of such products is the meager selection of shades. It ranges from very light to natural beige. It can be mixed with a cream of the desired shade, then the skin will feel properly cared for and the complexion will not differ from the tone of the neck.

Mature skin needs special care, which can be provided by foundation creams with a lifting effect. The first signs of aging are perfectly masked by the moisturizers and antioxidants included in this product. When studying the composition of the product, pay attention to the presence of coenzyme Q10 and vitamins A, B, C. They protect the skin from the adverse effects of the environment and free radicals. The surface of the face is smoothed out, and even small expression wrinkles become invisible.


Therefore, for proper facial skin care, it is necessary to carefully study the composition of cosmetic products. This way you will prolong your youth. Flawless makeup is guaranteed.

Advice! To avoid streaks and lumps on the skin, foundation should be applied to a dry and clean face. It is advisable to pre-treat it with a tonic or lotion suitable for a specific skin type.

How to choose a foundation based on your complexion

Oddly enough, it is not at all necessary that the color of the foundation absolutely matches the skin tone. Of course, it’s not nice for dark-skinned girls to wear light shades. Therefore, there must still be correspondence. But it’s okay if the shade is several tones darker and lighter. The main thing is to understand what effect you want to achieve with foundation. After all, fresh and healthy skin is the main condition for beauty.

For pink skin, a beige tone is most suitable, and a beige-pink shade will help remove yellowness. For girls with dark skin, makeup artists recommend purchasing a dark beige or beige-apricot foundation.

Too light a cream will make your face look tired and pale. And dark will turn the skin into artificial.

Foundation cream-powder with a shimmering effect is suitable for creating an evening event. It looks great in artificial light. During the day, choose mattifying products in natural shades.

Advice! Before applying foundation, even if it is high-quality and expensive, a base must be applied, which can be a regular moisturizer.

Methods of applying tone

The finger method of applying foundation is preferable to others due to its cost-effectiveness and convenience. The main rule is not to stretch the skin.

In order to distribute the foundation evenly over the entire face, you must first warm up your hands. To do this, just rub them against each other. The next step is to apply a small drop of foundation to your fingers, rub it a little and apply it to your face. To better camouflage skin imperfections, apply foundation using tapping movements. Then the cream gets into enlarged pores and wrinkles, smoothing them out and hiding them.

The complexity of the method lies in shading the borders. Stripes may form in areas of color transition if you do not pay special attention to them. Also, the areas under the eyes and near the mouth are considered problematic, because small folds form due to active facial expressions. To prevent them from occurring, you need to blot these places with a napkin to remove excess product.

Makeup artists also actively use a brush to apply foundation. You need to choose a tool with synthetic bristles to reduce product consumption. Ease of use lies in simple shading. However, not all areas of the face can be treated perfectly. You will need to help with your hand.


When applying foundation with a brush, the product can initially be applied to the face or to the villi. You need to distribute the tonal from the center to the periphery.

Apply foundation evenly and quickly using a sponge. Rub the product into the skin using gentle circular movements without touching the hair. The disadvantage of this technique is that the sponge absorbs the cream, so the amount of foundation consumption increases.

To fix the foundation, makeup artists recommend refreshing your face with thermal water.

Advice! For long walks, it is recommended to choose a long-lasting foundation. He will allow you to go to work beautiful in the morning, and in the evening you can dance at a corporate party. At the same time, it will not crumble.

How to hide facial imperfections?

Foundations are designed to eliminate skin imperfections and highlight facial features. Among the main secrets of correction are:

  • to visually narrow a wide nose, a dark tone of foundation is applied to the wings;
  • A darkened tip will help shorten a long nose;
  • You can give the oval of the face an ideal shape with foundations of two shades, distributing them according to the principle of reduction and volume (dark areas move away, light areas move closer);
  • A greenish foundation will help eliminate redness;
  • to avoid yellow spots, use a purple color corrector;
  • You can make your face soft and fresh with the help of mineral or thermal water;
  • You can hide wrinkles and pores if you “drive” the foundation into the skin;
  • To eliminate wrinkles and folds in the nasolabial area, a light concealing pencil is applied before the foundation.

You can hide the signs of lack of sleep with a peach-colored foundation if you apply it under your eyes. In this case, a corrector is applied on top, which reflects the light.

You shouldn't apply glitter cream all over your face. It is enough to select certain areas.

The main thing to remember is that foundation is just a concealer. It clogs pores, so to preserve your skin and prevent premature aging, you need to wash your face before going to bed. The skin will rest overnight. Soap has a detrimental effect on the condition of the face, so it is better to use special liquids for removing cosmetics or hydrophilic oil.

Advice! Applying foundation with your finger or carefully shading with a sponge is necessary when applying the product in multiple layers. Smudges and stains are excluded.

Step-by-step instructions for applying foundation

To create the perfect makeup, you should adhere to the basic rules of correction, and also perform all the steps one by one.

Stages of applying foundation:

  • Prepare the skin. Before applying makeup, you should cleanse your facial skin of impurities and cosmetics. Toner and moisturizer are suitable. Once the products are completely absorbed and dry, you can begin to create an amazing look.

  • Select lighting. It is best to apply makeup in daylight. Then you can see the natural color of the skin, the boundaries of transitions and minor defects. However, if you apply cosmetics to your face in the evening, you should choose bright light. It will help you notice the need to use other correctors.

  • To make the cream pliable, it is first applied to the back of the hand. Then, using warmed fingers, a brush or sponge, begin to apply the product onto the face. It is important to leave marks in the area of ​​the chin, forehead, cheekbones and bridge of the nose.

  • When distributing the product, start moving from the central part to the periphery. You need to end with your chin and start with your forehead. If you try to apply foundation in movements from the cheekbones to the nose, the substances will concentrate in wrinkles and pores, which is unsightly and too noticeable.

  • The last step to complete the application of foundation is blending. To avoid the mask effect, you need to pay special attention to the transition from the face to the neck, as well as the hairline and ears. To make the tone look perfect, work a little on the décolleté, neck and earlobes.
Face before and after applying foundation

Advice! Apply foundation to your lips only if they are too expressive.

Allies of foundation

  • Colorless and colored primer is a type of makeup base. It can be applied in an ensemble with foundation, or separately. The colorless product forms an ideal relief due to its helium structure. It fills in irregularities and creases. The product does not mask defects, but gives smoothness.
  • Colored primers eliminate visible skin problems. White and blue shades brighten the skin, green hides redness, and pink revitalizes the face. The tanning effect is achieved thanks to the bronze tint.
  • Highlighter helps give the face a sculpted shape by brightening individual parts of the face. Manufacturers offer a choice of shades and consistency.
  • Corrector or concealer eliminates minor defects: bags under the eyes, crow's feet, scars, rashes and redness. Choose a product that is half a shade lighter than your skin.

In combination with the listed decorative cosmetics, foundation can create an ideal basis for decorative cosmetics. The face becomes brighter, more expressive and fresh. Therefore, there is no need to abandon the foundation.

Advice! You can disguise pores, facial wrinkles and other obvious defects by rubbing foundation into problem areas. It will fill in the areas and the skin will become smooth and beautiful. The main thing is to rub the product in a circular motion with a sponge.

Many women use foundation to make their skin more even and velvety. This product allows you to even out your complexion and make it flawless. But in order for this product to fit well on the skin and have a certain effect, it is necessary to apply it correctly. The correct application technique can help hide all skin imperfections, create perfect makeup, and also sculpt facial features.

How to choose?

In order to choose the right foundation for your face, you need to know three important rules so as not to cause yourself any inconvenience. Initially, you need to rely on the price of this product. Since you are using it on your face, do not under any circumstances skimp on it, since all cheap products have a negative effect on the skin and create the appearance of a mask. This makeup looks unnatural. Also, when choosing, you need to consider the price-quality ratio.

The next factor that you need to rely on when choosing a foundation is the type of skin. If you have an oily skin type, you need to choose foundations with a mattifying effect, as they can fight sebum by absorbing it. For problem skin, it is better to apply foundation with natural ingredients that have a caring and moisturizing effect.

A foundation with cucumber and green tea extract has a calming effect. When choosing an everyday foundation, try to give preference to products with a lighter texture that will have a moisturizing effect, since daily use of such a product can dry out the skin, and moisturizing components will prevent this. In winter, it is better to purchase nourishing foundation creams with a thicker texture so that they do not dry out the skin.

If you have dry skin, it is better for you to choose a moisturizing foundation that contains hyaluronic acid. For teenage skin, it is recommended to purchase products with antibacterial substances, and for more mature skin, an age-appropriate foundation, which will also have anti-aging effects. Such products include antioxidants, they can have a lifting effect. They contain silicone and collagen.

Another important rule is that You must choose a foundation for your face based on your skin tone. It should be suitable for the color of the skin of the face and be no darker than 1 tone. Makeup artists also point out that when choosing a foundation, you should try to select it as close as possible to your real complexion in order to create natural makeup and get rid of the mask effect.

You also need to take into account that such a foundation should not stand out on the face against the background of the neck and décolleté. To do this, when purchasing, try to compare the shade of the foundation with the skin on your neck. It is best if the product you choose blends in with it.

From what age can it be used?

Currently, there is no clear opinion among cosmetologists about what age girls can start using foundation. Most often, young beauties are encouraged to use such cosmetics by skin problems such as acne, blackheads and other imperfections. Many people use such facial products after adolescence, that is, around 14 or 15 years.

There are a large number of foundations for young skin, so at this age it is not prohibited to use them; on the contrary, they have a complex effect and even help fight acne. Such complex and universal foundations are absolutely harmless to teenage skin, so you can safely purchase them. Now cosmetologists recommend using foundation for girls from the age of 14 to 16 years. After all, according to them, now such facial cosmetics contain absolutely harmless components and do not clog the pores of the facial skin.

What can be replaced?

For face makeup, instead of foundation, you can choose cream powder or cream mousse; you can also give preference to 3 in 1 products that have a complex effect. Such products are an excellent replacement for classic foundation creams and therefore perfectly even out the complexion. Also perfect for lovers of light natural makeup BB And SS products that have a tonal effect. This is a complex action cosmetics that, in addition to the tonal effect, also has a moisturizing effect and has many other benefits.

Some people use powder instead of foundation, but these products have completely different textures, so they are not interchangeable.

Also, women often prefer not foundation creams, but regular correctors, but these products are targeted, they are not intended to care for the entire facial skin, so it is better to use these types of cosmetics in combination.

Which one to use in summer?

For the summer period, it is better to purchase a cream with a lighter texture. An excellent solution would be a sunscreen foundation with UV protection of at least 15 units. Such products help preserve the skin and protect it from the harmful effects of sunlight, prevent aging, as well as pigmentation. It must be taken into account that complexion changes depending on the season. That is, in cold weather the skin turns pale, and in warm seasons its shade changes, so you need to choose different foundations.

Rules for applying foundation

It's no secret that foundation is the basis of makeup, but the foundation also needs to be applied correctly, while preparing the skin so that the makeup is perfect. You should not immediately apply foundation to flaking skin, as it can accentuate the flaking. It is better to use a softening oil before applying it, and you also need to first treat the skin with a gentle scrub, then you need to moisturize and cleanse the skin very thoroughly.

If you have a dry skin type, then you need to use a special moisturizing milk, and if you have oily skin, then it is better to cleanse it with a mattifying gel. After you cleanse your skin, be sure to moisturize it so as not to cause dryness. To do this, you need to use a day cream with a moisturizing effect. It is very important that such a product has a light texture and does not create a film effect on the face. The foundation will fit very well on this product.

Where to start: concealer or foundation?

Undoubtedly Initially, a corrector is applied to the skin of the face during makeup. With its help, you can hide many skin imperfections, as well as even out the surface before using foundation. After this, you can already apply concealer and highlighter. These products can radically change the appearance of your face; they are used for sculpting. Also, thanks to them, you can visually correct the shape of the nose, cheekbones, and also hide many imperfections. This type of cosmetics creates an excellent basis for applying foundation. Therefore, the corrector is applied first, and the foundation second.

Can it be applied after sculpting?

If you want to smooth out the edges of the lines that were created after sculpting, you can shade them, and if you don’t like the effect, you can use a foundation with a light texture. It will not harm the created lines and shapes, but, on the contrary, will soften them. That is why, in such cases, all makeup artists do not recommend using products with a tonal effect that have a dense texture. Light cosmetics are acceptable after the facial sculpting procedure.

Is it possible to apply powder without tone?

Among some women, there is an opinion that powder can replace foundation, because it can also hide some imperfections, especially if it has a dense texture. But in fact, these means are not interchangeable.

Powder is the final step of facial makeup. It must be applied over foundation, otherwise it can dry out the skin.

For those women who do not like to use foundation, cosmetologists have created cream-powders that have a light texture and spread very easily over the skin.

They have a mattifying effect and do not create an oily sheen. In addition, cream-powder nourishes the skin, but does not look too bright and unnatural on the face. With its help you can easily create daytime makeup. All makeup artists recommend using these powders if you don't like foundation. Otherwise, you can only use powder with a very light texture, for example, loose products. But even the best dry powders will not replace foundation, since these are two different types of cosmetics.

Face Makeup Tool

Women prefer to apply foundation on their face in different ways. To do this, they use sponges, brushes or fingers. Which one to choose is up to you, but professional makeup artists prefer to use sponges or brushes to apply foundation, since this way you can very easily and hygienically distribute the tone over your face and create the perfect base. But cosmetologists also do not prohibit applying tone with your fingertips; in this case, they must be treated with an antibacterial agent and warmed up a little in warm water.

If you rub your fingertips together, you can very gently distribute the cream and create a natural daytime makeup effect. It is very easy to apply foundation with your fingertips; you can do this with massage movements. In this case, it is imperative to move only smoothly and softly, without stretching the skin.

What is the best way to paint?

Each artist prefers his own means for applying tone to the face, but it is believed that it is best to use a brush, an applicator, and fingers at the same time. This perfect combination will allow you to achieve excellent results. Brushes are most often used to distribute products with a liquid texture over the skin. You can also use them to treat any area of ​​the face, including any folds near the nose and others. This way you can evenly distribute the foundation and get rid of its excess.

The most popular tool is a small flat brush, which is made of artificial fibers. You can also purchase a very popular egg-shaped applicator, which is also capable of absorbing excess foundation so as not to create the effect of a mask on the face, but they are not so convenient for treating the skin in hard-to-reach places.

Using your fingers is best to spread the foundation over areas of skin with imperfections, peeling or irritation.

This way you can very gently distribute the tone without harming the skin. It is very convenient to apply foundation cream powder and cream mousse with your fingers. It is also believed that using your fingertips to apply foundation is much more economical than using a sponge, which absorbs the product.

How to use a sponge?

Sponges are a universal tool for applying foundation. If you use a damp tool, you will get a very light effect, with its help you can create beautiful natural daytime makeup. If you use a dry sponge, you will be able to apply foundation more densely and also hide all facial imperfections. With this method of application, the foundation stays on the face much longer, and the complexion becomes more even. It is better to use a sponge when applying foundation with soft tapping movements, literally tapping it on the skin of the face and, as it were, blotting it. This way you can create the perfect face makeup.

Technique and step-by-step guide

Each girl has her own scheme for applying foundation. Makeup artists offer different ways to apply it. In order to do perfect makeup, you need to provide good natural lighting, daylight should fall on your face. Thanks to this, you will be able to notice all the imperfections of your facial skin, correct and hide them instantly. You can also determine whether you need to use color correctors that are applied under the base cream.

How to visually make your nose smaller?

You can make your nose smaller by using foundation and corrector of different tones. In order to make the nose visually smaller without changing its shape, you need to cover its skin with a darker color of foundation than all other parts of the face. If you have a large and wide nose, you need to draw two parallel lines of a darker color with the corrector, starting from the eyebrow growth line to the edge of the nose. And the part that remains between the two lines must be covered with a lighter shade. This way you can visually narrow your nose.

If you have a large rounded nose, you need to make its wings darker and cover the front part with a light foundation. The main thing is that all transitions are soft and smooth, so that the lines are not very noticeable.

How to highlight cheekbones?

In order to emphasize cheekbones with foundation, you need to use a special technique. When creating makeup, you need to stand in front of the mirror, pull in your cheeks and stretch out your lips, as if you were pronouncing the sound “O”; on the hollows that appear, you need to draw a thin oblique line from the temples to the lower part of the face with a darker foundation. Then you need to lightly shade this line and darken the selected area. You should cover all other parts of your face with classic foundation. It is important that transition zones are not noticeable.

Next, you need to use a highlighter to draw a boundary between the part of the cheekbones that should protrude and the part that is more convex. The finishing touch will be applying bronze blush. This way you will make your face narrower and your cheekbones will become pronounced and beautiful.

How to put on perfect makeup?

Another secret to creating perfect makeup with foundation is that it is best to distribute heated cream over the face.

To do this, you need to apply it to the inside of your palm and take it from there with your fingertip, brush or sponge. This cream will spread more gently over the skin of the face and make it velvety.

When applying foundation, you must first distribute it in dots, placing 5 main accents: on the cheeks, on the nose, on the forehead and on the chin. After this, you need to blend this product from the central part of the face to the sides. In this case, you need to evenly distribute the product and shade its boundaries well. These actions must be performed in exactly this order so that the cream does not accumulate in wrinkles and folds.

Then it is very important to thoroughly shade the outer lines of the foundation. Try to pay attention to the line along the hair and under the cheekbones. It is very important that the complexion does not differ from the color of the neck and décolleté. If you can't avoid this, then to create the perfect makeup look, you will need to apply a little foundation to these two areas as well.

How to hide skin imperfections?

All foundations should be applied after peeling to exfoliate excess skin particles and make dermal imperfections more invisible.

In order to hide skin imperfections using foundation and not focus on acne, which sometimes happens when a generous layer of foundation is applied to them, you must first use a product such as a concealer. It can help sculpt the face and hides acne perfectly. This is a corrective product that is applied pointwise in order to get rid of some problems with makeup.

Also, the secret to masking imperfections is that you need to choose the right shade of cosmetics. The concealer should have the opposite tone, that is, redness can be hidden with a green concealer, and bluish circles in the eye area can be hidden with a beige tone. After you have done all this work to disguise imperfections, you can apply foundation in the usual way. This way you will create the perfect makeup and hide all problem areas of your facial skin.

How to rinse off correctly?

You can wash off the foundation with regular, distilled or thermal water - this is the most common way to remove makeup from the face; it is suitable for unstable foundations with a light texture. When removing foundation in this way, you need to carefully wash your face with your hands or a cotton pad without rubbing your face. If you have a long-lasting foundation, it is better to wash it off with a special makeup remover. It can have a gel texture, most often such products are intended for oily skin, and it can also be produced in the form of milk. The latter products are more suitable for dry and sensitive skin, as they gently nourish and moisturize it, while removing foundation.

You can also use a two-phase product with an oily base to remove makeup. It removes makeup well, deeply cleanses pores and at the same time nourishes the skin. It is best to remove makeup from the face with special cosmetic wipes or sponges, sponges, and cotton pads. Such methods are the most correct and hygienic. In addition, this way you can completely remove foundation from your face without leaving it in hard-to-reach areas.

In the next video you can see three ways to apply foundation.

Correctly applied foundation will make your face look well-groomed, rested and fresh. But, unfortunately, not every woman masters the technique of applying foundation, so sometimes ineptly executed makeup focuses attention on flaws even more.

If you take into account all the nuances of using tinted cosmetics, you can become a real artist and sculptor of your appearance. Lessons from cosmetologists or educational videos will help you learn how to select different shades, correct facial features, and shade or highlight certain areas.

It's a rare cosmetic bag that doesn't contain foundation. But not every woman knows all the functions of the cream.

Among the main advantages of using a high-quality cosmetic tone:

  1. Masking marks from scratches, inflammation, etc.
  2. UV protection.
  3. Nutrition and hydration.
  4. Removes small wrinkles.
  5. Affects free radicals.
  6. Creates a basic foundation for high-quality makeup.

Preparing the face for application


The successful outcome of skin toning largely depends on the preparatory process, which includes:

  1. Regular exfoliation (scrubbing).
  2. Cleansing and toning using tonic, gel, lotion, milk.
  3. Moisturize with cream (using your fingertips in a circular motion).
  4. Dry for 10-15 minutes.

Scrubbing will help get rid of dead particles that affect the texture and interfere with the regeneration of new cells. The cosmetic product contains abrasive components that are used for cleansing.

The rules and frequency of using the scrub depend on your skin type:

  1. For oily type Weekly treatments are recommended.
  2. For dry type 2 times a month is enough.

Applying a tonic or special gel to the face will help tone the cellular layer of the skin and cleanse it of fine dirt. Only after natural drying can you use a moisturizer. After 15 minutes, all components will be completely absorbed and the face will be ready for tinting.

Application technique


  1. Before using foundation It is recommended to mask all areas that differ in color with a corrector. Brownish spots and circles under the eyes will help hide the pink or yellow tone of a corrective pencil, and thanks to the green tone, you can make any redness invisible.
  2. Distribute the foundation evenly over the face in the form of dots. When applying makeup in the summer or on the occasion of a celebration, the neck and décolleté area are covered with the cosmetic.
  3. Blend with smooth movements. Do not pull the skin or put pressure on it. When using a brush, blend using short masks. The brush should move from top to bottom. The chin area is shaded towards the top and towards the ears. If the distribution of the product is done with your fingers, then you can get by with light pats.
  4. Allow the cream to absorb for 10-15 minutes.
  5. Powder your face to set the tint layer using a brush with natural bristles. Use fine structure powder in small quantities to prevent delamination of the treated surface and the formation of cracks in facial wrinkles.

A feature of the tone application technique is considered to be leisurely smooth movements directed along massage lines.

What to apply?


The foundation should be applied using a brush or sponge.

When using a special technology that provides a dense covering base, a damp sponge is used. However, this tinting technique is not suitable for thin, sensitive skin.

Using a dry sponge, foundation is applied in two ways:

  1. After the spot distribution of the cream on the face, the surface is leveled with a disc.
  2. The required dose of the product is squeezed onto the disk, after which it is evenly shaded over the skin.

Often the cream is applied using fingertips. The product is first distributed with light patting movements, then secured with gentle circular movements. Under no circumstances should you stretch or press on the skin.

To create the perfect base for makeup, you can use the skin tinting technique using a flat brush with synthetic bristles. The brush blends the composition along massage lines, carefully smoothing out tone boundaries and unevenness.

Regardless of the method of applying the tone, you need to adhere to the dosage. Only a thin layer will skillfully hide flaws and give freshness. A thick layer will create a mask effect, focusing on wrinkles, which will spoil the natural beauty.

Lighting

Makeup should be applied only in natural light, when the color is perceived adequately. Artificial lighting distorts the natural tone, so it is difficult to choose the right shade. The result will be a darker or lighter complexion, which will stand out against the background of the neck color.

Correction of face shape using foundation


A foundation with foundation not only improves the color and texture of the face, it helps to correct the shape. An oval shape is considered perfect, so when applying makeup, makeup artists try to bring the result closer to the ideal.

First, the areas that need to be emphasized are identified. Then areas requiring camouflage are identified.

For correction, creams of different shades are used.

By highlighting or darkening parts of the face, you can visually change the shape of the oval, nose, chin:

  1. A long face can be visually shortened by applying a dark tone along the chin and forehead area.
  2. A dark tone of cream distributed over the temporal and lateral parts will help to narrow a round face in a matter of minutes.
  3. A square shape can be made oval thanks to a dark tone applied from the corners of the mouth to the temporal part.

How to store the cream?

You can create the most favorable conditions for storing cosmetics by placing the cosmetic bag in the refrigerator on the top shelf.

The sponge needs to be changed as needed, but it should be cleaned after 5-7 days, depending on the frequency of use.

You should regularly check the expiration dates of products. Expired cosmetics can cause an allergic reaction or skin irritation.

The sun's rays can reduce the quality of creams in a matter of hours, so you should not leave jars and tubes in the open sun.

Types of foundation


Different manufacturers produce foundations that differ in structure, density, and fat content. Each representative of the fair sex can choose the cream that is most suitable in composition.

Types of tinting cosmetics are classified mainly by consistency:

  1. Liquid creams are intended for oily skin types and are almost colorless, which is why they cannot disguise problem areas.
  2. Thick creamy formulations create a good camouflage for dry skin types, fatty enzymes provide sufficient nutrition.
  3. Foundation films have a delicate structure, are suitable for any skin type, and are applied in a thin layer.
  4. The cream stick is intended directly for masking imperfections: scratches, circles under the eyes, etc.
  5. Cream powder can be used daily, perfectly moisturizes, smoothes out color and unevenness.
  6. Foundation mousse creates a light effect and cannot mask problem areas

Selection by skin type

Before purchasing foundation cosmetics, you need to determine your skin type. Many compositions, in addition to the camouflage effect, perform the functions of moisturizing, nutrition, protection from ultraviolet radiation, etc.

Determining the type will help you choose a product that improves the structure of the cell layer:

  1. Moisturizing is important for sensitive skin. A thick cream with a moisturizing effect will provide reliable protection.
  2. Only oil-based tinted cosmetics can provide dry skin with nutrition rich in fatty enzymes.
  3. For oily types, creams that create a mattifying effect and contain a minimal amount of fat are suitable.
  4. For the mixed type, conventional formulations with a balanced amount of nutrients are suitable.

How to use for problem skin?

Preparing a face with problem skin before applying foundation consists of cleansing and moisturizing. The product is selected with components that help reduce fat content.

The imperfections are pre-treated with concealer. After which the foundation is distributed using a moistened sponge or sponge. This will create a dense layer that well masks unevenness and evens out the color. Finely ground powder will help set the base.

Review of the best brands

Loreal (AllaincePerfect)


  1. A wide range of creams that differ in structure, density and composition.
  2. The products even out skin color, adapting to your individual shade.
  3. Does not create a mask effect.
  4. They have a masking and moisturizing effect.
  5. For dry skin types, a series of moisturizers are available that are used before toning.

The only drawback is the ability of the cream to leave marks on clothes.

Max Factor Xperience

  1. Has a moisturizing and softening effect.
  2. It has a light structure and is practically not felt on the face.
  3. Covers small imperfections well.

The disadvantage is that it cannot be used for problem skin.

Maybelline


  1. Adjusts to natural skin color.
  2. The lightweight structure allows the skin to breathe.
  3. Does not create the feeling of a mask.

Disadvantage: Only suitable for thin skin.

Bourjois


  1. Easily shaded.
  2. Has a moisturizing and masking effect.
  3. Suitable for problem skin.
  4. Hides small wrinkles.
  5. The pleasant smell fills you with freshness for a long time.

Common mistakes


  1. Do not spread the cream all over your face. It is enough to apply one drop of cream on the forehead, chin and both cheeks.
  2. Foundation should be selected according to skin color. Only slight differences in shade are allowed.
  3. A thick layer creates a mask effect and has nothing in common with the makeup base.
  4. The texture of the cream should match your skin type. An incorrectly selected product will not look natural and fresh.
  5. When distributing the cream, the skin is often stretched and pressed. This is a gross mistake that provokes sagging and the formation of new wrinkles. Only smooth, light patting movements are allowed. The entire hand should not take part in applying the foundation. Only the fingertips are used.

Every representative of the fair sex is familiar with such a cosmetic product as foundation. But not everyone knows how to properly apply foundation with a sponge, brush and fingers. Therefore, today we will touch on this important topic.

How to prepare for applying the cream

It is important to know that applying foundation without first preparing the skin is undesirable. Otherwise, you may clog your pores, which will lead to irritation, rashes and peeling. So what should you apply to your face before foundation? The entire preparation process can be divided into certain stages.

  • The first and very important stage is facial skin cleansing. This cleansing should not only be done with ordinary soap. It is necessary to use a special lotion or milk. These cosmetics can cleanse the skin much deeper and eliminate excess oil. You need to complete the cleansing with a toner, which will help remove any remaining cleanser.
  • The next stage is moisturizing and toning. Performed immediately after cleansing, while the toner is still wet, apply the daily moisturizer with light massage movements. Ideally, you should also use a special gel or fluid. These products will be able to provide the skin with nutrients and prevent it from excessive drying.

  • If you have blemishes on your face, redness or dark circles under your eyes, they are masked using special concealers: yellow and green. Using green you can mask redness, and yellow can mask dark circles under your eyes.

Girls often wonder whether concealer should be applied before or after foundation. And makeup artists answer this question unequivocally, that you need to start with concealer. The fact is that concealers have a denser texture and quite expressive shades, and that is why you need to apply them to the skin before foundation or makeup base. If you start applying concealers after foundation, you will not be able to blend them correctly.

  • The final step is to apply the foundation base. It is she who will ensure that the foundation lies evenly and uniformly over the entire face.

How to apply with a brush

There are several ways to apply foundation. One such method is brush application. It is this that will allow the toning product to lie flat and create the perfect tone. But to do this you need to know which brush to apply foundation with.

The correct foundation brush should be:

  • flat;
  • elastic;
  • made of synthetic bristles.

These properties are very important for high-quality makeup. It is with the help of flat brushes that you can easily pick up foundation and shade it correctly. If the brush is elastic, then with its help you can apply the cream even to the most difficult to reach places. For example, on the wings of the nose. The third property will allow the brush not to absorb the foundation, and thereby save it.

Blend the foundation starting from the center of the face. Using a brush, tint the entire face with a thin layer of foundation using patting movements.

After finishing application, rinse your brushes under running water or with micellar water. Store them in special cases that are free from dust.

How to apply with a sponge

The next way to apply tinting agent is with special sponges. Many people wonder how to apply foundation on their face with a sponge.

  • First of all, the sponge needs to be wet. The moisture will help the foundation blend well. But in this case it is very important not to overdo it. After all, if the sponge is too wet, then unsightly stains will remain on your face, and the tone will turn out uneven.
  • The foundation should be applied to the face in sections. To do this, use a sponge to treat each individual area of ​​the face with pointed movements. Typically these are the forehead, nose, chin and cheeks.
  • Do not apply foundation first to the sponge and then to your face. Remember this, otherwise the result will be of poor quality and the tone will be uneven. There will be too much cream on your face, which will be difficult to distribute.
  • If you decide to apply the product not pointwise, then smear it in a circular motion. Particular attention should be paid to the areas where hair begins to grow. They are the ones who most often end up differing in tone from the face. Make sure there is no rough transition.
  • After finishing the procedure, be sure to wash the sponge. Never leave makeup residue on it. Otherwise, it will be irrevocably damaged, as it will no longer be hygienic, and can ultimately lead to irritation and skin diseases. Use makeup remover or plain water with soap or shower gel.
  • A regular sponge can be replaced with a professional beauty blender. The rules of use do not change in any way, but the ease of application will improve.

Features of application with fingers

The most common and familiar method to every girl. It is especially beneficial for those ladies who like lighter makeup options that do not involve a large amount of foundation.

Using your fingers to apply, you can make the tone translucent and more subtle. You will also be able to clearly control the application by feel.

With other devices, more foundation is taken, and it is more difficult to shade it evenly. When using this method, remember some of its features.

  • Be sure to wash your hands thoroughly with soap before the procedure. This is a very important point, since with dirty hands you can harm your skin and get unpleasant irritations, and in the worst case, skin diseases.
  • Next, warm up your fingers. Do not try to apply the cream with cold hands. Just rub them together. This way you can soften the foundation as much as possible and facilitate its perfect application.
  • When applying the product to your face, follow the massage lines exactly. Thanks to this, you will not stretch the skin and will not damage its elasticity.
  • If you have areas of peeling, then apply more product to them. This way you will not only mask the peeling, but also moisturize it.
  • Remember that the tone should be as natural as possible and match the color of the rest of the skin. Pay attention to whether the neck and face are the same shade. Also don't forget about the ears and the area where hair starts to grow.

To learn how to properly apply foundation on your face, you first need to know how to choose it.

  • Be sure to buy foundations that suit your skin type. You can often see on packages an inscription that the product is suitable for any type, but this is not true. Remember that foundation for oily skin has a lighter structure than for dry skin. For example, if you notice Ballet foundation on the counter, then remember: it is not suitable for dry skin, as it tends to tighten.
  • If you choose more expensive products, such as, then it is important to know that they tend to adapt to your skin tone.

  • Even if you buy the most expensive tinting products, do not expect that they will maintain perfect results throughout the day. It's always necessary to touch up your makeup a little, especially during the hotter seasons.
  • This is why you need to set your foundation with a small layer of powder to prevent an oily sheen from appearing.
  • When applying the product to your face, be sure to spread it a little onto your neck and décolleté.
  • Be sure to pay attention to the expiration dates of cosmetic products.
  • If you don't have a cream dispenser on the package, use a palette. This is the only way you can collect the required amount of funds.

Video

In this video you can watch how to apply foundation correctly. For this process, the makeup artist uses a sponge and at the same time gives us little tips.

So we learned everything we needed to know about this topic. We hope that our article will be useful and informative for you. Dear ladies, what application method do you use? Why did you choose him? Write about it in the comments - and we will definitely discuss it!

Many women use cosmetics every day, but not everyone knows how to apply foundation correctly in order to advantageously disguise imperfections rather than highlight them. Properly applied makeup is almost invisible on the face. To skillfully use concealers, you do not need to attend makeup artist courses; you will need a little patience, practice, and most importantly, you must follow the advice of professionals.

  • fingertips;
  • brush;
  • with a sponge.

But controversial debates flare up between the fair sex: what is the best way to apply foundation?

Sleight of hand and nothing more

Professional makeup artists and popular beauty bloggers recommend applying concealer with your fingers for a more natural finish. This technique allows you to use the product more economically, and it falls on the face without the effect of a mask.

Proper application of foundation begins with deep cleansing of the face. Dry skin must be moisturized, oily skin must be dried with a cleansing tonic. The foundation should not contrast in color with natural skin.


Before applying, you should warm up your hands by rubbing your palms together: the warmth of your fingers helps to distribute the tone evenly. After scooping a little cream onto your hands, apply it to your face using tapping movements. You need to distribute it from the center to the temples using circular stretching movements. If you apply foundation in the opposite direction, the product will be concentrated predominantly in skin folds or wrinkles.

The disadvantage of this method is the difficulty of shading, which can cause smeared stripes to appear where the shade transitions. Particular attention should be paid to the neck and décolleté area; the tone in these places should not differ in color. It is not customary to apply cosmetics to these areas of the skin, so you need to achieve the most natural shading. If required, you can apply concealer to your earlobes.

There is another simple technique for applying tone by hand. Squeeze the required amount of concealing cosmetics onto clean fingers and rub between your palms so that the product is distributed in a thin layer over the surface. After this, touching your face with your hands, spread it well over the skin. This application looks weightless and is suitable for discreet daytime makeup.

Is the brush the head of everything?

Finding a quality makeup tool is essential before use, but what is the best foundation brush? The following options are known:

  1. A brush with flat bristles for detailed work on hard-to-reach areas.
  2. With unnatural pile. A natural brush absorbs a large amount of cosmetics, so it is better to buy a synthetic one. This will reduce foundation consumption.
  3. The brush for applying foundation should be moderately elastic to easily work on difficult areas.

After choosing the right beauty tool, you need to learn how to apply foundation with a brush.


For more convenient use, apply a few drops of concealer base to the inside of your arm first. Use a brush to place small dots on the T-zone, smoothly distributing from the center of the face to the temples and carefully blending the border of the tone transition. It is important to point the brush strictly perpendicular to the face in order to avoid visible strokes. Difficult T-zones can be re-worked with your fingers. The skin around the eyes requires a minimum amount of makeup, but a maximum amount of shading is required so that the foundation does not accumulate in expression lines.

Before each use, the brush must be clean, so after use, the cosmetic accessory must be treated with soap and dried well.

Mistakes in applying foundation

It is important to know that if you make a small error in the technique, then all the existing shortcomings will become even more noticeable, for example:

  1. Do not apply too thick a layer of concealing cosmetics or additionally apply a second layer on top of the first layer. It looks pretentious and highlights wrinkles. A thick layer clogs pores and does not allow the skin to breathe.
  2. More attention should be paid to shading than direct application. Correctly applied tone does not catch the eye and looks natural on the face.
  3. When using a foundation darker than your natural skin, you should not forget about the neck and décolleté area. The color contrast looks ridiculous.
  4. The powder should match the color scheme of the foundation.
  5. You should not apply tone only to problem areas, leaving other areas untouched. This way untreated spots will be visible.
  6. And although powder is implied in makeup to consolidate the result, it can be neglected, paying tribute to the fashion for natural coverage.

Sponge will solve all problems

Use a foundation sponge to apply light and natural makeup. It perfectly shades transitions, smooths out unevenness and quickly distributes the cream over the face. Before use, it is recommended to moisten the sponge slightly with water. But it is worth remembering that the sponge will absorb a lot of foundation, so the tone should first be squeezed onto the palm of your hand and added as needed. So, how to apply foundation with a sponge?


Apply the product to a cleansed and moisturized face, starting from the center of the face, spreading to the earlobes. Blend thoroughly with circular massage movements, paying attention to the hairline, while the product should not stain the hair.

The sponge must be washed with water and a detergent once a week to avoid the development of bacteria in it, which can later get on the skin of the face.

How to apply foundation and types of contouring according to your face type

One of the main disadvantages of applying tone with your fingers is poor-quality shading of the cosmetic product, which leads to a noticeable boundary between tone transitions. The downside of brushes is that it takes too long to apply all over the face. This method is only suitable for spot application in difficult areas. The downside of the sponge is its wasteful use. I'll have to buy foundation more often.

In order not to create the effect of a porcelain doll on the skin, you must follow the advice of makeup artists:

  1. Do makeup only in a well-lit room, where mistakes and shortcomings are clearly visible.
  2. Different foundation textures require different application methods: liquid and cream tones are applied with a brush or sponge, while mousse is applied only with your fingers.
  3. If there are inflamed pimples, then before applying makeup they need to be masked with special products.
  4. At sea, you should use foundation with SPF protection. It will protect your facial skin from the harmful effects of sun rays.
  5. If the coverage is unnatural, then by mixing foundation with moisturizer, you can achieve a natural fresh face.
  6. During the day, you need to blot your makeup with wet wipes. A leaky tone looks unsightly.

Foundation not only hides skin imperfections, but also contours the face.


There are different application techniques for each face type:

  1. For a round one, the temples next to the hairline are painted over with foundation. The cream is selected a tone darker than the base color of the skin. It must be carefully shaded to avoid the effect of a dirty face.
  2. Triangular is the hardest to outline. Apply a light tone to the entire face, then work on the T-zone with a shade darker.
  3. For makeup for girls with a square face, the main thing is to smooth out the angular features. To do this, the chin is masked in a darker tone.
  4. Oval is rightfully considered the most ideal. To highlight its beauty, a cream a shade or two darker is applied to the cheekbones and shaded, moving towards the temples. You can visually reduce a high forehead by applying a dark tone to it and not going beyond the hairline.

Makeup rules

  1. Before using cosmetic products, you must apply moisturizer to your face.
  2. If you need to get a denser tone, then apply the product with a slightly damp sponge.
  3. Apply foundation using tapping and tapping movements with your fingers.
  4. If you apply a concealer that is a shade darker into the wings of the nose, you will create the effect of reducing it.
  5. We must not forget about the neck area. Use the remaining product on the brush or sponge to go over the neck, smoothing out the visible transition.
  6. After completing the makeup, the skin of the face should be lightly sprinkled with thermal water to consolidate the results.
  7. The foundation should be a tone lighter than natural skin. This will create the effect of a fresh and rested face.
  8. The skin above the hairline should be re-shaded again so that the presence of the concealer on the face is least noticeable.
  9. If you plan to go to places with high humidity, it is best to use a waterproof foundation.
  10. Makeup artists allow you to apply concealer cream to your lips only if your facial features are poorly defined.

For a girl, foundation is an indispensable product in her makeup bag. Bags under the eyes appear from lack of sleep, wrinkles come with age, and acne comes from unhealthy food and improper care. Of course, you should eradicate the problem from the inside, but if an important event is planned, and there is an unattractive pimple on your face that spoils the entire upcoming mood, then an indispensable concealer will come to the rescue. The main thing is to apply foundation in accordance with the recommendations given.

Any woman can always be on top, regardless of skin condition. Properly composed makeup will not only hide flaws and imperfections of the skin, but will also highlight the most beautiful areas of the face, enlarge the eyes and lips, make the nose smaller, and correct contouring can change the appearance beyond recognition. But don’t get carried away with cosmetics - fashion dictates natural and unnoticeable makeup.

Video - Ideal facial tone. How to apply foundation